HomeTechnologyElon Musk set to develop into number-one influencer on Twitter

Elon Musk set to develop into number-one influencer on Twitter

‘Chief Twit’ takes management

Musk completes his $44bn (£38.1bn) takeover of Twitter, instantly firing plenty of the corporate’s high executives and tweeting “the fowl is freed”.

Earlier than formally taking cost of the corporate, Musk modified his Twitter profile to learn “Chief Twit” and turned as much as Twitter HQ in San Francisco carrying a sink, saying: “Let that sink in!”

Platform battles ‘trolling marketing campaign’

After a surge in tweets containing racist language, Twitter’s head of belief and security says: “Hateful conduct has no place right here.” Yoel Roth says the corporate is taking motion in opposition to customers “concerned on this trolling marketing campaign” to make Twitter secure and welcoming for everybody.

Musk shares inaccurate story

Musk tweets an article containing plenty of inaccuracies about an assault on the husband of US Home of Representatives Speaker Nancy Pelosi by a hammer-wielding intruder. The location has a historical past of publishing inaccurate tales and Musk later deletes the tweet after a backlash.

Trump return dismissed – for now

With simply over every week to go earlier than the US midterm elections, Musk responds to questions on whether or not he’ll reinstate former President Donald Trump’s account on Twitter by tweeting: “If I had a greenback for each time somebody requested me if Trump is coming again on this platform, Twitter can be minting cash!”

Picture copyright by Getty Photos

Later that day, Musk attended a halloween get together in New York and posed for pictures sporting a “Satan’s champion” costume.

Criticism over subscription service

Following reviews that Twitter will start charging customers to have verified accounts, Musk responds to criticism from creator Stephen King by saying: “We have to pay the payments in some way!”.

Musk strikes to chop workers numbers

Staff on the firm start receiving emails entitled “Your Function at Twitter” informing them whether or not they have misplaced their jobs. Responding to information in regards to the layoffs, Musk says “sadly there isn’t a selection when the corporate is dropping over $4M/day”.

Yoel Roth, the top of belief and security, mentioned 50% of the corporate’s almost 8,000 workers had been laid off however sought to reassure customers and advertisers that the platform’s moderation capability remained intact.

Twitter founder breaks silence

Twitter co-founder and ex-CEO Jack Dorsey breaks his silence over the Musk takeover to apologise to workers who’ve misplaced their jobs, saying: “I personal the duty for why everyone seems to be on this state of affairs: I grew the corporate dimension too shortly.”

Crackdown on parody accounts

Musk publicizes that Twitter accounts impersonating individuals with out being clearly labelled a parody will probably be completely suspended – a change to the earlier course of when accounts got a warning first.

A variety of accounts that modified their title to “Elon Musk” and mocked the billionaire had already been suspended or positioned behind a warning signal.

Warnings about Twitter’s survival

In his first e-mail to Twitter workers, Musk warns that the “financial image forward is dire” and provides: “With out vital subscription income, there’s a good likelihood Twitter won’t survive the upcoming financial downturn.”

In the meantime, after the launch of the $8-a-month Twitter Blue subscription, which provides paying customers a blue tick, a slew of parody accounts that look like verified emerge, together with a pretend George W Bush account that tweets: “I miss killing Iraqis”. Inside days, the service is paused.

Key workers go away firm

Extra high-profile workers stop, together with head of belief and security Yoel Roth and chief safety officer Lea Kissner.

Musk cuts down on contractors

Stories in US media say 1000’s of contractors who had been working for Twitter have had their contracts terminated. Expertise information website Platformer says as many as 80% of its 5,500 contractor workforce have been laid off within the transfer however the firm made no official announcement.

Workers instructed: Be hardcore or go away

In a late-night e-mail to all Twitter workers, Musk says workers should decide to a “hardcore” tradition of working “lengthy hours at excessive depth” or go away the corporate.

Firm places of work abruptly closed

In a shock announcement, Twitter says its firm places of work will probably be closed quickly. The transfer comes amid reviews that enormous numbers of Twitter workers had resigned.

Responding to fears the platform was about to close down resulting from dropping key workers, Musk tweeted: “The most effective individuals are staying, so I’m not tremendous anxious.”

Twitter Blue relaunched

The paid-for verification characteristic Twitter Blue is relaunched. It’s nonetheless $8 per 30 days – however Twitter cranks it as much as $11 for these utilizing the app on Apple units. Musk says he resents the fee payment Apple prices on in-app purchases.

Suspensions for location ‘doxxing’

Musk says he takes authorized motion in opposition to the holder of the @ElonJet Twitter account that tracks his non-public jet, claiming it put his son in danger.

He additionally suspends the accounts of reporters for the New York Instances, CNN and the Washington Put up, amongst others, saying that they had shared his location.

After condemnation from the UN, a menace of sanctions from the European Union, and a Twitter ballot, Musk lifts the suspension for the journalists’ accounts, saying “the individuals have spoken”. The @ElonJet account stays suspended.

Twitter customers inform Musk to go

Twitter customers vote in favour of Musk stepping down as its chief government after he ran a ballot on his future, promising he would “abide by the outcomes”.

Thousands and thousands voted, with a remaining whole of 57.5% saying “sure”.

Musk searching for new Twitter CEO

Responding to the ballot, Musk says he’ll resign as Twitter’s chief government officer when he finds somebody “silly sufficient to take the job”.

He says he’ll nonetheless run the software program and servers groups after his alternative is discovered.


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